Google Ads
Search, display and other Google advertising formats, with messaging, tracking and budget planning aligned to the brief.
Home / Digital marketing
Client advertising management
Digital marketing across the platforms your customers use.
iMELLO manages digital advertising campaigns for clients across search, social, professional networks and retail media. We bring campaign planning, creative coordination, measurement and ongoing optimisation together.
Advertising platforms we manage
Campaign planning and management tailored to your business and the appropriate channel.
Facebook & Instagram Ads
Meta advertising campaigns built around creative, audience strategy and campaign objectives.
Microsoft / Bing Ads
Search advertising for audiences and keywords relevant to your business.
LinkedIn Ads
Professional-audience campaigns for B2B brand visibility, consideration and lead-focused work.
Amazon Ads
Advertising relevant to products, shopping intent and retail-marketplace goals.
Other advertising platforms
We also work with other advertising channels where they match campaign objectives and suitability.
How a campaign discussion works
Start with business objectives, markets, intended audience, landing pages, available creative and your measurement approach. We can discuss channel selection, campaign setup, ongoing management and reporting relevant to your needs.
What we will not promise: Universal results or invented performance guarantees. Results depend on the market, creative, available budget, audience and other factors.
Plan and check your advertising
Use our browser-only ROAS calculator, UTM campaign builder and CTR calculator to explore reporting concepts. Read our cross-platform campaign management guide for a practical planning checklist.
Measure acquisition costs as well as clicks
Use the free CPA calculator to understand tracked acquisition economics before planning the next campaign.
Digital marketing expertise by sector and goal
Explore specific approaches for businesses we have experience supporting. These pages explain our methods, not guaranteed results.
Digital marketing expert for property sales
iMELLO has helped property businesses market and sell properties using managed advertising campaigns, inc…
Digital marketing expert for appliances and electronics
iMELLO has managed appliance and electronics advertising with owner-reported historical sales around US$1…
Digital marketing expert for furniture ecommerce
We combine conversion tracking, campaign segmentation and creative testing for furniture and home-goods b…
Digital marketing expert for aircon installation leads
For air-conditioning installation services, iMELLO has previously managed campaigns that generated custom…
Google Ads expert for customer leads
Search advertising can connect qualified prospects with businesses when there is clear intent. iMELLO man…
Facebook Ads expert for ecommerce sales
iMELLO manages Facebook and Instagram advertising for ecommerce, alongside other channels where appropria…
Advertising campaigns for Singapore customers
Explore practical service guides for Singapore-focused digital marketing, Google Ads, Facebook and Instagram, paid search, paid social and conversion tracking. These guides describe how to compare providers and plan meaningful business outcomes.